Often it's not even a conscious thought that does it. It's subliminal. He sees the truck, the carrier logo, the sticker, and thinks, "I don't like that." It's the sticker he doesn't like, but in the mind the sticker and the logo become associated with each other. Then, days, weeks or even months later, he sees the Load 1 logo and thinks, "I don't like that," without necessarily knowing why.He doesn't remember that you were early on that last delivery and what a nice guy you were. He's a card-carrying member of the UAW and he voted FOR Obama - your company loses the business.
Often it's not even a conscious thought that does it. It's subliminal. He sees the truck, the carrier logo, the sticker, and thinks, "I don't like that." It's the sticker he doesn't like, but in the mind the sticker and the logo become associated with each other. Then, days, weeks or even months later, he sees the Load 1 logo and thinks, "I don't like that," without necessarily knowing why.
Often it's not even a conscious thought that does it. It's subliminal. He sees the truck, the carrier logo, the sticker, and thinks, "I don't like that." It's the sticker he doesn't like, but in the mind the sticker and the logo become associated with each other. Then, days, weeks or even months later, he sees the Load 1 logo and thinks, "I don't like that," without necessarily knowing why.
This kind of stuff is the bread and butter of advertising and marketing, and when you put some other type of message next to a carrier logo (whether it's political, religious, or for IdleBusters), you are associating them with each other. Like, someone sees a Load 1 Sprinter tooling down the road with Air Tabs on it, they think, "Load 1 has some smart people driving for them!" Eventually the association becomes, "Load 1, the smart carrier, and I'll be smart to use them."
I strongly believe that politics and religion are two items that should stay out of the workplace.
John Elliott wrote:
And out of respect for John and HIS opinion and the fact that I am leased to his company, I'll not put the sticker on the van...
I noticed the caps there....
You still buying dinner when we meet next time?
and out of respect for john and his opinion and the fact that i am leased to his company, i'll not put the sticker on the van...
A happy meal at Mickey D's
Sure I'll buy..wait, why do i owe you dinner!?!? And as for the caps,...reallyy??? you don't really think yours or anyone elses opinion other then "Johns and Juju" carry any weight do you!?!?
Hey com'on, I could have just let the thread go and simply not put it on and not said anything....but i did what everyone said was the right thing to do...just not for the reasons you thought I should...
You owe me a dinner because I am such a great looking guy....LOL....
i guess...lol....