In The News

Espar of Michigan Launches New Website, Esparparts.com, and Indy 500 Teams Respond!

By Carol Hill
Posted Jun 9th 2010 5:06AM


Espar of Michigan recently launched a new commerce-based website to sell their air and coolant heaters, their Rigmaster power unit, as well as their varied cooling products.  The website launched in March 2010 and was constructed in conjunction with On Time Media, LLC.  Since that time, the company's been proud of its sales--as well as some of the circumstantial contact they've had with the high-end racing world.

Shortly before the Indianapolis 500, one of the higher-profile teams got in touch with Espar by telephone to ensure that they'd get their parts the next day--as it turns out, the particular team uses Espar Hydronic coolant heaters to bring the fluids of their 750 horsepower engines up to temperature.  "This particular use of our product," says Ray Lawrence, President of Espar of Michigan, "speaks to the Espar Hydronic Heaters' versatility in that even Indy cars use our coolant heaters to preheat their high-strung engines."

For more information about Espar of Michigan's products, please visit http://www.esparofmichigan.com or call (800) 387-4800.  To browse and shop for these same products and their parts for purchase online, visit http://www.esparparts.com.