Sept 01/09
Mercedes-Benz To Integrate Sprinter Operations Into U.S. And Canadian Subsidiary
Formation of Daimler Vans USA, LLC
Focus on two-brand strategy: Established Sprinter commercial vehicles will be available under the Mercedes-Benz and Freightliner brands
Return of Mercedes-Benz brand of commercial vehicles to U.S. and Canadian Market
MONTVALE, N.J., -- Mercedes-Benz USA announced today that it will assume responsibility for the sales, marketing, distribution and service of Mercedes-Benz and Freightliner Sprinter commercial vehicles in the United States. Central to the announcement is the creation of Daimler Vans USA, LLC -- located in Montvale, NJ -- a wholly-owned subsidiary of Daimler AG. The Dodge Sprinter will be discontinued.
Daimler Vans USA, LLC combines the brand awareness and technology leadership of Mercedes-Benz with the commercial vehicle expertise of Freightliner. The Mercedes-Benz Sprinter also marks the official return of the three-pointed star to the U.S. and Canadian light duty commercial vehicle market. Delivery of the Mercedes-Benz Sprinter to dealers and customers will begin in January 2010.
Introduced in North America in 2001, the Mercedes-Benz Sprinter has developed a successful following with more than 130,000 Sprinter vehicles sold in the U.S. and Canada. The Sprinter in the U.S. and Canada is offered in three vehicle lengths on two wheelbases with three GVWRs (gross vehicle weight rating). With a line-up of cargo vans, passenger vans and chassis cab models, it also offers two roof heights. Powered by an efficient 3.0 V-6 turbo diesel engine, standard equipment includes ADAPTIVE ESP. Taking electronic stability programs to the next level, ADAPTIVE ESP features additional sensors that take into consideration vehicle payload, further reducing the risk of skidding and loss of control.
"The Mercedes-Benz Sprinter and Freightliner Sprinter set standards in the sector for safety, customization and environmental responsibility and we are proud to offer this product in the U.S. market under the three-pointed-Star," said Ernst Lieb, President and CEO of Mercedes-Benz USA.
"We are looking forward to integrating the Sprinter business into the Mercedes-Benz Canada infrastructure. As the most technologically advanced and versatile commercial vehicle on the market, the Mercedes-Benz Sprinter will offer Canadian businesses a reliable and intelligent transportation solution for their goods and/or services," said Marcus Breitschwerdt, President and CEO of Mercedes-Benz Canada. "Our strong dealer network will be ready and properly equipped to support this additional brand, and I am confident that they will meet the needs of this important market and represent the Sprinter with the same passion and enthusiasm displayed towards our other brands."
Online Operating Instruction
A new version of the Online Operating Instruction for the Sprinter became available.
September 3, 2009
Sprinter ? Online Operating Instruction [HOME]
Mercedes-Benz Operating Fluids-Extranet
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