You know I read all of this and then saw this;
“when we become a billion dollar gross division. But, up until recently, it was just plain never†and the summary “When you get big enough, we'll advertise you!â€
I thought this is what the problem is and coming from anyone that represents the company, it tells me that they don’t care. That was not tactful or professional on the FedEx’s part. The comment tells me a lot that they are not looking to the future for expansion. Maybe the better answer would have been ‘It is a consideration for the future, thanks for the question’.
Not bashing FedEx at all, but wanting to see them get their sales staff moving for us and into a lot of businesses or at least consider starting a program that allows us, the owners, to become some sort of a sales staff with some training and free promotional material to pass around to everyone. As much as I agree with Big Redd and the Donut Diplomacy, it can’t happen with many owners because we don’t know what they offer, how the entire system works, how they really want to present to customers the services or more importantly know what happens when that customer calls FedEx to use that service you may have talked about. Not many of us can take the time to go to Green and spend a lot of time asking questions or learning how it all works. Remember you can give the customer a positive experience, magnets, pens and hats but it really counts when they call and get an encouraging and pleasant experience by the person who answers that phone with a sales circle completed by the customer using the services.
There is a big customer service theory that has been used for a long time in many markets but it only works with a complete cooperation between the customer, the company and the contractor.
When I speak of owners, I mean not the fleet owners or WG people or special people only, but anyone who wants to participate. This has been done in other industries and successful, remember FedEx already has the brand it is not leverage right.
I complain because I see this huge gap between the sales force and the customer. This can be closed if they want to close it for this group but I really don’t see it happening. Speaking to a few of the customers on a personal level they voice their opinion openly to me about the problems they have and how they want to use FedEx over others but never get any response from them. They asked to pass it on so when I pass this on no one ever responses to any suggestions I have made.