AT&T is now has a no contract for smartphone for $60.00 a month and unlimited talk,text, and 2 gigs? of data. you must supply your own smartphone or pay full retail. I called verizon and they said since i'm a loyal customer they would give me the same deal but with a 1 year contract. So i got this droid a friend gave me after they got a new and improved one and took the deal. I guess if they think your going to leave they will all match their competitors price.